The Nixie Story

Growing up on the counter of my mother's natural food store in the 1970s and the factory floor of my father's company, Cape Cod Potato Chips, I was inspired to create companies that combined the best of both worlds. In 2003, I founded Late July Snacks — one of the first brands to carry the USDA Organic seal — and in 2019, I founded Nixie, the most delicious zero calorie, zero sugar beverages in the market! 

I've dedicated my career to transforming the food industry and proving that delicious, organic products can rival their conventional counterparts.

Nixie’s mission is to eliminate sugar, single-use plastic bottles, and toxic forever-chemicals from the beverage aisle. Thank you for helping us transform what people drink!


Enjoy!

Shop nicole’s faves

Black Cherry Lime

Black Cherry Lime
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We captured the sweet black cherry essence everyone remembers, but with a sophisticated twist!

Strawberry Hibiscus

Strawberry Hibiscus
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A refreshing sip of summer that blends the fruity sweetness of strawberry with the slightly tart taste of hibiscus.
Sip, Smile, Save the Planet

On a mission to change what you drink for a healthier you and a more sustainable planet.

Giving Back

Giving back has always been a big part of my life, so it was important for me to extend that to Nixie. One of my favorite company programs allows each member of the team to choose a charity meaningful to them for Nixie to donate to each year.

- Nicole

Buddy Dog Humane
My family rescued our dog, Sasha, 11 years ago from Buddy Dog Humane. Majority of animals that they receive come from kill shelters or those impacted by natural disasters. They do such amazing work! - Emma, Sales Operations Coordinator
Family of Woodstock
Family of Woodstock is a longstanding anchor in my community. It provides support for those facing challenges with abuse, mental health, food security, and so much more. - Melanie, VP of Sales
Protect our Breasts
This organization is very close to my heart. I was a student co-founder back in 2011 because, like so many people, breast cancer has affected loved ones in my life. I am grateful to work at Nixie which allows me to support the mission of this organization every day, by championing organic products and donating each year. - Gabrielle, Director of Sales