The Nixie Story

Growing up on the counter of my mother's natural food store in the 1970s and the factory floor of my father's company, Cape Cod Potato Chips, I was inspired to create companies that combined the best parts of both. In 2003, I founded Late July Snacks - one of the first brands to carry the USDA Organic seal and in 2019, I founded Nixie - the most delicious zero calorie, zero sweetener drink on the market!

I've dedicated my life to transforming the food industry by creating delicious, organic options that help people live healthier, more sustainable lives.

Nixie’s mission is to eliminate added sugar, single-use plastic bottles, and toxic forever chemicals from the beverage aisle. Thank you for joining us in helping transform what people drink!


Enjoy!

Shop nicole’s faves

Black Cherry Lime

Black Cherry Lime
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We captured the sweet black cherry essence everyone remembers, but with a sophisticated twist!
Fill 1 New
24 Pack

Strawberry Hibiscus

Strawberry Hibiscus
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A refreshing sip of summer that blends the fruity sweetness of strawberry with the slightly tart taste of hibiscus.
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24 Pack

Lime Ginger

Lime Ginger
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The zesty, bright lime and bold ginger kick is the perfect combination of flavor that will leave you feeling refreshed and energized!
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24 Pack
Sip, Smile, Save the Planet

On a mission to change what you drink for a healthier you and a more sustainable planet.

Giving Back

Giving back has always been a big part of my life, so it was important for me to extend that to Nixie. One of my favorite company programs allows each member of the team to choose a charity meaningful to them for Nixie to donate to each year.

- Nicole

Berkeley Humane
Adopting my cat Paxton was one of the best parts of my 2022 year. Not only was I able to help home and love an adult cat who was living on the streets, but I also found my furry best friend. I wanted to donate here to support animals like Paxton until they find their forever home. - Wren, Marketing Specialist
Family of Woodstock
Family of Woodstock is a longstanding anchor in my community. It provides support for those facing challenges with abuse, mental health, food security, and so much more. - Melanie, VP of Sales
Protect our Breasts
This organization is very close to my heart. I was a student co-founder back in 2011 because, like so many people, breast cancer has affected loved ones in my life. I am grateful to work at Nixie which allows me to support the mission of this organization every day, by championing organic products and donating each year. - Gabrielle, Director of Sales